Fireworks and champagne

Year in review: 2015

2015 has been a rollercoaster of a year. Placesbrands brought you stories from Jakarta, Kingston, Amman, Limburg, Budapest and Washington DC. As 2015 draws to a close, let’s revisit this year’s most popular posts. They focus on perspectives from around the world, from Jamaica and Cuba to Cornwall and Nashville. 2015 was a critical year …

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US flag

Chalk and cheese

While the world shudders at the hatefulness displayed by US presidential candidate Donald Trump, newly elected Canadian prime minister Justin Trudeau has been personally welcoming Syrian refugees at the airport. What a contrast between two neighbouring countries! For months now, Trump has been ramping up his negative rhetoric against refugees and immigrants. First it was …

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New York city branding

What makes destination brands succeed?

This post is by Michelle Polizzi at Brandfolder, the world’s most powerfully simple digital asset management platform. Imagine you’ve just stepped into a yellow taxi on Fifth Avenue. You glide along the pavement beneath giant, shining skyscrapers while the smell of fresh pizza wafts in through the window to ignite your appetite, and suddenly, you step out into …

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Vamonde Chicago

Place storytelling in your pocket

For centuries people have told stories about places. Legends of far-flung spots like Timbuktu, Constantinople, and Zanzibar had captured the European imagination long before global travel became commonplace. Now in the 21st century, the medium of delivery has changed but the desire for stories has remained. A new startup is combining colourful stories of place …

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the rock

Revamping the Rock

Andrew Stevens writes for Placesbrands with this in-depth report on Brand Gibraltar, examining the Rock’s approach to tourism, inward investment, and everything in between. “You can get married in Gibraltar near Spain” – ‘The Ballad of John and Yoko’, The Beatles Here are Gibraltar’s key brand assets: • High growth economy – 10% per annum …

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