The case of a bankrupt city

This is the story of a small Japanese city that pulled itself back from the brink of financial collapse, learning some valuable lessons in the process. Back in the summer of 2007, the global financial crisis was still a nightmare waiting to happen. The world chugged along happily, doing its thing, mounting up enormous debts …

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A shadow over Egypt

In 2006 a man called Sherif Sabri, a well-known and successful Arab music video producer, created a nation branding campaign for a country of nearly 80 million people. The campaign involved a television spot, featuring images of desert oases combined with mobile phones and mosques flashing across the screen. The central idea was interesting in …

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Ivory tower

Aiming, so it seems, to repel foreign tourists from our shores, the UK Home Office today announced a new pilot bond scheme for ‘high-risk’ visitors. Tourists and businesspeople from six countries: India, Pakistan, Ghana, Bangladesh, Nigeria and Sri Lanka, will be affected. The scheme requires visitors from these countries to pay a £3,000 refundable visa …

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